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'Be Creative!' : Control, Demand, Hypocrisy, and the Management of Creativity

Doshi, Vijayta (author)
Indian Institute of Management
Schaefer, Stephan (author)
Lund University,Lunds universitet,Företagsekonomiska institutionen,Ekonomihögskolan,Department of Business Administration,Lund University School of Economics and Management, LUSEM
 (creator_code:org_t)
2016
2016
English.
In: Academy of Management Proceedings. - 0065-0668. ; 2016:1
  • Conference paper (peer-reviewed)
Abstract Subject headings
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  • Our paper challenges the “romantic” notion of creativity being good and liberating. Interpreting the empirical evidences from two organizations, based in India and Sweden, respectively, it presents how creativity and creative process are strangling because they are controlled and demanded in organizations. In doing so, we put forth the idea of hypocritical creativity in organizations. Our study highlights the shortcomings of the dominant perspective on creativity and suggests the need for further empirical studies that examine creativity critically in different contexts.

Subject headings

SAMHÄLLSVETENSKAP  -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
SOCIAL SCIENCES  -- Economics and Business -- Business Administration (hsv//eng)

Keyword

control
creativity
demand

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kon (subject category)
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