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IKEA's image in three countries
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- Thelander, Åsa (author)
- Lund University,Lunds universitet,Institutionen för strategisk kommunikation,Samhällsvetenskapliga institutioner och centrumbildningar,Samhällsvetenskapliga fakulteten,Department of Strategic Communication,Departments of Administrative, Economic and Social Sciences,Faculty of Social Sciences
- Hansson, Charlotte (author)
- Hansson, Fredrik (author)
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- burt, Steve (editor)
- Johansson, Ulf (editor)
- Thelander, Åsa (editor)
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- (creator_code:org_t)
- 2010
- 2010
- English.
- In: Consuming IKEA; different perspectives on consumer images of a global retailer. - 9789185113422 ; , s. 111-130
- Book chapter (other academic/artistic)
Subject headings
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Subject headings
- SAMHÄLLSVETENSKAP -- Medie- och kommunikationsvetenskap -- Kommunikationsvetenskap (hsv//swe)
- SOCIAL SCIENCES -- Media and Communications -- Communication Studies (hsv//eng)
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business (hsv//eng)
Keyword
- image
- Britain
- press
- Sweden
- retail
- image formation
Publication and Content Type
- kap (subject category)
- vet (subject category)
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