Search: onr:"swepub:oai:lup.lub.lu.se:c64c43df-2fcd-43f6-864b-aa9745033750" >
The battle of brand...
The battle of brands on the Swedish market for consumer packaged foods - A cross category examination of preference and liking
-
- Anselmsson, Johan (author)
- Lund University,Lunds universitet,Företagsekonomiska institutionen,Ekonomihögskolan,Department of Business Administration,Lund University School of Economics and Management, LUSEM
-
- Johansson, Ulf (author)
- Lund University,Lunds universitet,Företagsekonomiska institutionen,Ekonomihögskolan,Department of Business Administration,Lund University School of Economics and Management, LUSEM
-
- Bondesson, Niklas (author)
- Lund University,Lunds universitet,Företagsekonomiska institutionen,Ekonomihögskolan,Department of Business Administration,Lund University School of Economics and Management, LUSEM
-
(creator_code:org_t)
- 2008
- 2008
- English.
-
In: Journal of Brand Management. - 1479-1803. ; 16:1/2, s. 63-79
- Related links:
-
http://ehis.ebscohos...
-
show more...
-
http://dx.doi.org/10...
-
https://lup.lub.lu.s...
-
show less...
Subject headings
Close
Subject headings
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
Publication and Content Type
- art (subject category)
- ref (subject category)
Find in a library
To the university's database