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Experiences from st...
Experiences from starting and running a software company within the context of design research
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- Bergsjö, Dag Henrik, 1980 (author)
- Chalmers tekniska högskola,Chalmers University of Technology
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- Catic, Amer, 1982 (author)
- Chalmers tekniska högskola,Chalmers University of Technology
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(creator_code:org_t)
- 2021-07-27
- 2021
- English.
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In: Proceedings of the Design Society. - : Cambridge University Press (CUP). - 2732-527X. ; 1, s. 1451-1459
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Abstract
Subject headings
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- This paper deals with the story and experiences of setting up a new start-up company with the ambition to scale using a software-based product. The paper is written by researchers for researchers interested in doing the same thing. The paper concludes that it can be very beneficial for research as the startup-can be seen as a data collection machine, but to set up a start-up company, comes with unforeseen problems along the way. A few of them involves: Do not rely on rational arguments (only), when marketing your product. Expect long lead-times. Work with multiple threads and secure funding early to ensure that you can finance your startup. Finally, you need to be committed, and you have to have a strategy to manage both your research and your commercial activities.
Subject headings
- TEKNIK OCH TEKNOLOGIER -- Maskinteknik -- Produktionsteknik, arbetsvetenskap och ergonomi (hsv//swe)
- ENGINEERING AND TECHNOLOGY -- Mechanical Engineering -- Production Engineering, Human Work Science and Ergonomics (hsv//eng)
- TEKNIK OCH TEKNOLOGIER -- Maskinteknik -- Tillförlitlighets- och kvalitetsteknik (hsv//swe)
- ENGINEERING AND TECHNOLOGY -- Mechanical Engineering -- Reliability and Maintenance (hsv//eng)
- NATURVETENSKAP -- Data- och informationsvetenskap -- Programvaruteknik (hsv//swe)
- NATURAL SCIENCES -- Computer and Information Sciences -- Software Engineering (hsv//eng)
Keyword
- User centred design
- Business models and considerations
- Market implications
Publication and Content Type
- kon (subject category)
- ref (subject category)
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