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Customer orientation: A true way of working or a talk of the tongue?
- Ekström, Karin M. (author)
-
- Karlsson, MariAnne, 1956 (author)
- Chalmers tekniska högskola,Chalmers University of Technology
- (creator_code:org_t)
- 2001
- 2001
- English.
- In: In Proceedings from the 8th International Product Development Management Conference (EIASM), Enschede, the Netherlands, June 11-12, 2001.. ; , s. 199-213
- Conference paper (peer-reviewed)
Subject headings
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Subject headings
- TEKNIK OCH TEKNOLOGIER -- Maskinteknik -- Annan maskinteknik (hsv//swe)
- ENGINEERING AND TECHNOLOGY -- Mechanical Engineering -- Other Mechanical Engineering (hsv//eng)
Keyword
- customer orientation
- product development
Publication and Content Type
- kon (subject category)
- ref (subject category)
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