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Träfflista för sökning "WFRF:(Mostaghel Rana) srt2:(2008-2009)"

Sökning: WFRF:(Mostaghel Rana) > (2008-2009)

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1.
  • Beheshti, Hooshang, et al. (författare)
  • The impact of supply chain integration on manufacturing firms' financial performance and productivity
  • 2009
  • Ingår i: Business Research Yearbook. - : International Academy of Business Disciplines. - 1889754145 ; , s. 632-639
  • Konferensbidrag (refereegranskat)abstract
    • For decades, corporations have developed strategies and adopted new methods to integrate business processes and activities in order to improve firm performance and achieve both effectiveness and efficiency in their operations. Recently, many firms have focused on integrating both internal and external business activities of their supply chain into a standardized system. The supply chain system extends beyond the boundaries of a firm, considering the costs of all materials flows until products reach the final costumer. This study explores the extent of supply chain integration on the financial performance of the Swedish manufacturing firms.
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  • Jung, Marie-Louise, et al. (författare)
  • E-learning : university students' acceptance of technoloy
  • 2008
  • Ingår i: European Journal of Open and Distance Learning. - 1027-5207.
  • Tidskriftsartikel (refereegranskat)abstract
    • Information Communication Technology (ICT) is reshaping form and mode of delivery of higher education world wide. Some of the main challenges in education are access issues, and costs. In order to overcome those challenges ICT can play an important role. The application of ICT in the education sector can be referred to as e-learning, and comprises the use of various web-based technological tools with the purpose of disseminating education. The purpose of this study is to investigate what determines university students' acceptance of e-learning by applying the technology acceptance model (TAM). The study was conducted at a Swedish University among business students. The results demonstrate that Perceived usefulness is the main determinant of a student's acceptance of e-learning.
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4.
  • Jung, Marie-Louise, et al. (författare)
  • E-Learning: Investigating University Student's Acceptance of Technology
  • 2008
  • Ingår i: European Journal of Open, Distance and E-Learning. - 1027-5207.
  • Tidskriftsartikel (refereegranskat)abstract
    • Information Communication Technology (ICT) is reshaping form and mode of delivery of higher education world wide. Some of the main challenges in education are access issues, and costs. In order to overcome those challenges ICT can play an important role. The application of ICT in the education sector can be referred to as e-learning, and comprises the use of various web-based technological tools with the purpose of disseminating education. The purpose of this study is to investigate what determines university students' acceptance of e-learning by applying the technology acceptance model (TAM). The study was conducted at a Swedish University among business students. The results demonstrate that Perceived usefulness is the main determinant of a student's acceptance of e-learning
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5.
  • Mostaghel, Rana (författare)
  • Integrated supply chain strategy, competition capabilities and firm performance : investigating adoption of enterprise systems within Swedish service firms
  • 2009
  • Doktorsavhandling (övrigt vetenskapligt/konstnärligt)abstract
    • Competition among service firms has become increasingly intense since the number of service firms has grown tremendously in recent decades. Managers in search of ingredients for competition capabilities have found supply chain integration beneficial. True supply chain integration is only possible through the use of enterprise systems. However, the impact of the adoption of enterprise systems in service firms has not been examined thoroughly. Thus, there is a pronounced need for academic research in this area. Accordingly, the purpose of this dissertation is to investigate the adoption of enterprise systems, supply chain integration, competition capabilities, and firm performance in service firms. Based on the literature review, a proposed research model and six hypotheses were developed. A paper-based mail survey resulted in 233 complete and usable responses from Swedish service firms, at their major service level, which resulted in a response rate of 63%. The majority of the respondents were wholesale trades. The hypotheses were tested using structural equation modeling. In addition, the moderating and mediating effects were tested.The results revealed that an increase in anticipated benefits and access to new markets leads to the adoption of enterprise systems. Further, the technology plays a significant role in supply chain integration, and improving that integration enhances competition capabilities. Moreover, the findings demonstrated that competition capabilities relate significantly and positively to firm performance. Finally, it was found that enterprise systems do not have a direct relationship with firm performance; however, their relationship was mediated by supply chain integration and competition capabilities.Thus, it is suggested that service sectors managers who wish to achieve superior competition position in the marketplaces and trades, consider integration with their supply chain partners. In this regard, the adoption of enterprise systems facilitates supply chain integration. Finally, managers need to know that while enterprise systems do not directly improve firm performance, they impact supply chain integration and competition capabilities.
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6.
  • Mostaghel, Rana, et al. (författare)
  • Prioritization of service quality factors in online purchasing : a cross-cultural comparison
  • 2008
  • Ingår i: Proceedings of the Academy of Marketing Annual Conference. - : The Gatehouse Design. ; , s. 98-
  • Konferensbidrag (refereegranskat)abstract
    • Consumer behaviour has changed dramatically in the past decade. Today, consumers can order online many customised products ranging from trainers to cars. In an increasingly interdependent world where barriers to trade and to international exchanges constantly diminish, cultural differences remain the single most enduring feature that has to be taken into account for localizing marketing strategies. The findings of this research are mostly useful to those managers and web-designers who intend to penetrate international "Business to Consumer" markets. One of the key challenges of online businesses is the management of service quality, which holds a significant importance to customer satisfaction. This paper is purposed to unveil customers' perceptions on service quality priority and different cultures' expectations in online shopping. The proposed study has been tested on data from 413 customers divided in two groups from Europe (n=215) and Middle east (n=198). The study is based on the SERVQUAL instrument that identifies five quality dimensions. The findings indicate that; developing countries customers need more security and clarity in transactions but also better internet infrastructure. Based on the study results, recommendations for managers and future research are also provided.
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  • Mostaghel, Rana, et al. (författare)
  • What hinders use when nothing hinders access?
  • 2008
  • Ingår i: 5th Scandinavia Workshop on E-Government.
  • Konferensbidrag (övrigt vetenskapligt/konstnärligt)abstract
    • The lack of use of digital services, specially when services and infrastructure are available,poses a problem for governments world-wide since valuable resources have been devoted todevelopment and implementation of e-government (Pulliam, 2005; Löfstedt, 2005). Thus, toguarantee success of e-government efforts, citizen use must be addressed (Carter andBelanger, 2005). This study examined variables regarding demographic characteristics andskills and their relationship with usage of e-government services. A survey of citizens wasconducted in northern Sweden. Results suggest that citizens’ skills (i.e. computer experience,Internet use, online purchases, and surfing internet seeking information) are significant factorsfor usage of the e-services while demographic characteristics (age, gender, education, andhome access to internet) are less important in this case. Implications and future researchavenues are presented.
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8.
  • Oghazi, Pejvak, et al. (författare)
  • Determinants of self-service acceptance : a proposed model
  • 2008
  • Ingår i: Proceedings of the Academy of Marketing Annual Conference. - : The Gatehouse Design. - 9781901085945 ; , s. 254-
  • Konferensbidrag (refereegranskat)abstract
    • Self-service facilities are nowadays widely implemented in the service industry and their rate of usage is steadily increasing, it is therefore critical to understand the nature of the value customers place on self-service and how they decide on their use of self-service options. In light of this, the current paper extends the Technology Acceptance Model (TAM) by merging self-service attributes in order to develop and test a self-service acceptance model (SSAM). The proposed model has been tested on data from 277 customers of a university library that has recently employed self-service technologies. The findings indicate that the SSAM fits the empirical data well and that intention to use self-service is an ultimate function of the customers' perceived usefulness of the service, attitude towards using it, and their perceived enjoyment of the self-service feature in question. Based on the study results, recommendations for managers and future research are also provided.
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