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Gateway Visuals :
Gateway Visuals : Strategies of Climate Photographers in the Digital Age
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- Harvard, Jonas, 1971- (author)
- Mittuniversitetet,Institutionen för kommunikation, kvalitetsteknik och informationssystem (2023-),DEMICOM
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- Hyvönen, Mats, 1973- (author)
- Uppsala universitet,Institutionen för kulturantropologi och etnologi,Engaging Vulnerability,Uppsala Universitet
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(creator_code:org_t)
- Taylor & Francis Group, 2023
- 2023
- English.
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In: Visual Communication Quarterly. - : Taylor & Francis Group. - 1087-2523. ; 30:4, s. 221-233
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Abstract
Subject headings
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- Visual climate change communication has seen increased scholarly attention in recent years, with a strong focus on science communication. However, less is known about the producers of climate imagery. The current article presents results from interviews with 20 photographers engaged in climate change on the challenges they see for climate photography today and the key strategies they use to achieve reach and impact in the digital media environment. Results indicate that practitioners gravitate toward variations of a “gateway strategy,” in which motives and forms of visual presentation are chosen as gateways to bypass the potential resistance or indifference to climate change messages. The article proposes a typology of such visual gateway strategies.
Subject headings
- SAMHÄLLSVETENSKAP -- Medie- och kommunikationsvetenskap -- Medievetenskap (hsv//swe)
- SOCIAL SCIENCES -- Media and Communications -- Media Studies (hsv//eng)
- SAMHÄLLSVETENSKAP -- Medie- och kommunikationsvetenskap (hsv//swe)
- SOCIAL SCIENCES -- Media and Communications (hsv//eng)
Keyword
- Visual communication
- photography
- climate change
- gateway strategies
- typology
- Medie- och kommunikationsvetenskap
- Media and Communication Studies
Publication and Content Type
- ref (subject category)
- art (subject category)
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