The Monarch Butterfly through Time and Space: The Social Construction of an Icon

Gustafsson, Karin M.,1983-Department of Science and Technology Studies, Cornell University, Ithaca NY, USA (author)

The Monarch Butterfly through Time and Space : The Social Construction of an Icon

Sponsor:Atkinson Center for a Sustainable Future Academic Venture Fund
In this study, we explore the social construction of the monarch butterfly as a conservation icon in order to understand how the butterfly has come to be endowed with the power to shape public conversations and potentially alter policy and practice. Our analysis is guided by the sociological concepts of coproduction and boundary objects, which reveal how this butterfly has animated and sustained conversations across diverse organizational boundaries. We find that engagement with narratives of beauty, natural wonder, scientific discovery, conservation imperatives, and civic duty has allowed the monarch to enroll actors in a broad network that gives rise to surprising, emergent properties. These properties make the monarch a powerful communication vehicle and a potent ally in environmental politics. Our analysis of the historical and contemporary construction of the monarch as an icon contributes to ongoing efforts to bring resources from critical social science to bear on the strengthening of science-policy–practice interfaces.

Agrawal, Anurag A.Cornell University, Ithaca NY, USA (author)
Lewenstein, Bruce V.Cornell University, Ithaca NY, USA (author)
Wolf, Steven A.Cornell University, Ithaca NY, USA (author)
Department of Science and Technology Studies, Cornell University, Ithaca NY, USACornell University, Ithaca NY, USA (creator_code:org_t)

By the author/editor: Gustafsson, Kari ...; Agrawal, Anurag ...; Lewenstein, Bruc ...; Wolf, Steven A.

About the subject

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