id:"swepub:oai:gup.ub.gu.se/278899"
Sökning: id:"swepub:oai:gup.ub.gu.se/278899" > AN EVENT QUALITY SC...
- 1 av 1
- Föregående post
- Nästa post
- Till träfflistan
- Armbrecht, JohnGothenburg University,Göteborgs universitet,Företagsekonomiska institutionen, Marknadsföring,Centrum för turism,Department of Business Administration, Marketing Group,Centre for Tourism (författare)
AN EVENT QUALITY SCALE FOR PARTICIPATORY RUNNING EVENTS
- Artikel/kapitelEngelska2020
Förlag, utgivningsår, omfång ...
- 2020
Nummerbeteckningar
- LIBRIS-ID:oai:gup.ub.gu.se/278899
- https://gup.ub.gu.se/publication/278899URI
- https://doi.org/10.3727/152599518X15403853721358DOI
Kompletterande språkuppgifter
- Språk:engelska
Ingår i deldatabas
- SwePubSwePub
Klassifikation
Anmärkningar
- Research question: This study focuses on the perceived quality of participatory event experiences by addressing the following question: What are the important aspects of the event experience? Research methods: The aim is to develop and refine a scale to measure the quality of the event experience for runners at a participatory event. The objective is to combine, apply, test, and refine the existing scales to increase our understanding of the perceived quality of events among amateur running athletes. Both affective and cognitive dimensions are included in the scale. Based on seven dimensions and 36 items, a formal scale development process is adopted. The data consist of 1923 observations collected during a participatory event with approximately 60,000 registered participants. Results: The seven-factor model, including immersion, surprise, participation, fun, social aspects, hedonic aspects and service quality, was gradually revised in favour of a four-factor solution: service quality, hedonic aspects, fun and immersion. As a result, 73.1% of the variance is extracted. Implications: This study contributes to a refined scale measuring the perceived event quality of participatory events. Service quality accounts for more than half of the variance extracted. Researchers should continue to develop research on the critical experiential dimensions in an event context. Furthermore, the links between the constructs need attention. The results suggest that event organizers should evaluate their events and event portfolios based on the scale and take actions to increase the perceived quality of these events.
Ämnesord och genrebeteckningar
- SAMHÄLLSVETENSKAP Ekonomi och näringsliv Företagsekonomi hsv//swe
- SOCIAL SCIENCES Economics and Business Business Administration hsv//eng
- Event quality scale; Experience; Participatory events
Biuppslag (personer, institutioner, konferenser, titlar ...)
- Göteborgs universitetFöretagsekonomiska institutionen, Marknadsföring (creator_code:org_t)
Sammanhörande titlar
- Ingår i:Event Management24:1, s. 139-1521525-9951
Internetlänk
- 1 av 1
- Föregående post
- Nästa post
- Till träfflistan
Hitta mer i SwePub
- Av författaren/redakt...
- Armbrecht, John
- Om ämnet
-
- SAMHÄLLSVETENSKAP
- SAMHÄLLSVETENSKA ...
- och Ekonomi och näri ...
- och Företagsekonomi
- Artiklar i publikationen
- Event Management
- Av lärosätet
- Göteborgs universitet
Sök utanför SwePub
- Sök vidare i:
- Google Book Search
- Google Scholar
Kungliga biblioteket hanterar dina personuppgifter i enlighet med EU:s dataskyddsförordning (2018), GDPR. Läs mer om hur det funkar här.
Så här hanterar KB dina uppgifter vid användning av denna tjänst.
- Copyright © LIBRIS - Nationella bibliotekssystem
- LIBRIS.kb.se
