(AMNE:(SOCIAL SCIENCES Business and economics)) lar1:(hhs) pers:(Dahlén Micael)
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Carefully Creative - Creative Media Choice as a Signal of Consumer Care
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- Dahlén, Micael (author)
- Stockholm School of Economics,Handelshögskolan i Stockholm
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- Rosengren, Sara (author)
- Stockholm School of Economics,Handelshögskolan i Stockholm
- (creator_code:org_t)
- 2011
- 2011
- English.
- Conference paper (other academic/artistic)
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Subject headings
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Nationalekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Economics (hsv//eng)
Publication and Content Type
- kon (subject category)
- vet (subject category)
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- Stockholm School of Economics
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