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Explaining business...
Explaining business model innovation processes: A problem formulation and problem solving perspective
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- Björkdahl, Joakim, 1975 (författare)
- Chalmers tekniska högskola,Chalmers University of Technology,Chalmers University Of Technology, Gothenburg, Sweden
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- Fallahi, Sara, 1985- (författare)
- RISE,Prototypande samhälle,RISE Research Institutes of Sweden,Rise Research Institutes Of Sweden, Gothenburg, Sweden
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- Holmén, Magnus, 1967- (författare)
- Högskolan i Halmstad,Akademin för företagande, innovation och hållbarhet
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(creator_code:org_t)
- New York : Elsevier BV, 2022
- 2022
- Engelska.
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Ingår i: Industrial Marketing Management. - New York : Elsevier BV. - 0019-8501 .- 1873-2062. ; 105, s. 223-239
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Abstract
Ämnesord
Stäng
- This study explains the business model innovation processes in industrial firms. Drawing on three case studies of leading business-to-business firms shifting from product-based to service-based business models, it introduces problems as a theoretical concept to explain business model innovation processes. We show how formulating and solving problems guide the search for a viable business model and why some problem formulation and solving activities lead firms to shift between backward-looking and forward-looking searches. The decision to shift to a forward-looking search is triggered by the perception of failure to continue with an established way of working, while the shift to a backward-looking search is based on the perception of high alternative costs. We contribute to the business model innovation and servitization literature by theorizing the process of business model innovation and providing implications for managers.
Ämnesord
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
Nyckelord
- Problem solving
- Forward-looking search
- Search
- Business model innovation
- Backward-looking search
- Problem formulation
Publikations- och innehållstyp
- art (ämneskategori)
- ref (ämneskategori)
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