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Marketing Shares, S...
Marketing Shares, Sharing Markets : Experts in Investment Banking
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Blomberg, Jesper (author)
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Kjellberg, Hans (author)
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- Winroth, Karin (author)
- Södertörns högskola,Företagsekonomi
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(creator_code:org_t)
- ISBN 9780230280670
- London : Palgrave Macmillan, 2012
- English 255 s.
- Related links:
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https://urn.kb.se/re...
Table of contents
Abstract
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- This book introduces the reader to the ‘world of finance’, more exactly to one core activity: investment banking. Analysing the practices of four expert groups – traders, analysts, brokers and bankers – it reveals how their contrasting perspectives on shares are put to use and the consequences this has for investment banks, corporations, investors and the stock markets.
Subject headings
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
Keyword
- financial experts
- investment banking
- markets
- shares
Publication and Content Type
- vet (subject category)
- bok (subject category)
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