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Digitalizing consumption: Introduction
- Cochoy, Franck, 1964 (author)
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- Hagberg, Johan, 1973 (author)
- Gothenburg University,Göteborgs universitet,Företagsekonomiska institutionen, Marknadsföring,Centre for Retailing,Department of Business Administration, Marketing Group
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- Petersson McIntyre, Magdalena, 1968 (author)
- Gothenburg University,Göteborgs universitet,Centrum för konsumtionsvetenskap (CFK),Centre for Consumer Science
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- (creator_code:org_t)
- Routledge, 2017
- 2017
- English.
- In: Cochoy, Franck, Hagberg, Johan, Petersson McIntyre, Magdalena & Sörum, Niklas. (2017). Digitalizing Consumption: How devices shape consumer culture. - : Routledge. - 9781138124899 ; , s. 1-19
- Book chapter (peer-reviewed)
Subject headings
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Subject headings
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
- SAMHÄLLSVETENSKAP -- Sociologi -- Sociologi (hsv//swe)
- SOCIAL SCIENCES -- Sociology -- Sociology (hsv//eng)
- HUMANIORA -- Annan humaniora -- Etnologi (hsv//swe)
- HUMANITIES -- Other Humanities -- Ethnology (hsv//eng)
Keyword
- consumption
- digitalization
- devices
- internet
- digital
- marketing
- Business and IT
Publication and Content Type
- ref (subject category)
- kap (subject category)
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