Mobile ticketing: It is not only about 'cashlessness"

Markendahl, JanKTH,Radio Systems Laboratory (RS Lab),KTH Center för Trådlösa System, Wireless@kth (författare)

Mobile ticketing : It is not only about 'cashlessness"

QC 20131111
A mobile payment service is much more than the transaction, the payment is one part but other types of services and values can be added. In a Swedish research project with public transportation companies KTH researchers look into mobile services for the public transport. The mobile services include integrated solutions for information services, ticketing and payments. For the public transport sector, payment and ticket solutions is one way to attract new types of customers, to decrease barriers for users and to increase the use of public transport in general. These mobile services mainly target segment that do not use public transport on a daily basis, both car drivers (that never or seldom use public transport) and those that quite often (but not always) use public transport. From a research perspective, it is interesting to study mobile services for public transport since it is used by many persons – and often. If mobile payments can take off in this area it may be an “island” that can grow.

Apanasevic, Tatjana,1976-KTH,Radio Systems Laboratory (RS Lab),KTH Center för Trådlösa System, Wireless@kth(Swepub:kth)u1b9bq12 (författare)
Arvidsson, NiklasKTH,Entreprenörskap och Innovation(Swepub:kth)u16v7aaf (författare)
KTHRadio Systems Laboratory (RS Lab) (creator_code:org_t)

Ingår i:Proceedings of the Second International Cashless Society Roundtable (ICSR), s. 20-22

Av författaren/redakt...: Markendahl, Jan; Apanasevic, Tatj ...; Arvidsson, Nikla ...

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